Basic Internet Marketing Course
Original price was: £20.00.£9.47Current price is: £9.47. + VAT
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Basic Internet Marketing Course
Basic Internet Marketing complete with Certificate
This course is an ideal start for business owners and people new to marketing to learn the basics of Internet marketing. We’ve included information on how to market online, and even more importantly, how to determine what results you are getting. Then, you can figure out whether you are reaching your target market, where your qualified prospects are, and how they are engaged as a result of your efforts. This course includes sessions on search engine optimisation, e-mail campaigns, pay per click advertising, and more.
Learning Outcomes
- Determine how their Internet marketing strategy fits with their overall marketing plan
- Apply techniques to influence and engage with their target market
- Weigh out the value of using a distribution service for e-mail marketing campaigns
- Get started with search engine optimisation
- Use online advertising to boost their marketing results
- Adjust their Internet marketing plan based on metrics and reporting
Original price was: £20.00.£9.47Current price is: £9.47. + VAT
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Introduction to Basic Internet Marketing
- What is Internet Marketing?
- What are some Popular Strategies?
- What is E-mail Marketing
- How to use Social Media to your benefit
- What is Search Engine Optimization (SEO)
- Many more
Audiences and Strategies
- How to identify target audiences
- Learn about Target Audience Segmentation and Positioning
- Choosing the right channel
- Tailoring a communication strategy
- How ot effectively target your target audience
Integrating E-mail Marketing in your Strategy
- A Cautionary Note
- Distribution Services
- Many more
What is SEO? This unit covers the following key topics:
- What is SEO and does it work
- How to understand the Search
- What are Search Engines
- What are Keywords and how to find them?
- And more
Our online courses have been designed in a way to allow users to easily understand new concepts. Written in plain English, you will easily go through the modules, enhancing your internet marketing knowledge. Our course also provides additional resources that will help you deepen your understanding.
Who is this course for?
While mastering Digital Marketing is a complex task that requires years and years of practice, getting started with the basics will offer you a strong foundation that is going to help you lay the plans for your further digital strategies. This course has been specifically designed for those who want to get the basics down right the first time. Regardless if you are looking to grow your business online, become part of a marketing team, or even starting your own digital marketing consultancy, our course will give you the knowledge required to get started. You will be ready to implement a synergetic campaign for any business.
At HL Online Training, we accept all candidates, regardless of their level of knowledge, who are willing to commit. Learning in your own time and at your own pace, by completing our Basic Digital Marketing course, you will receive a CDP accredited certificate. The assignment, materials and tutor support are all included at the same price.
- School leavers or College/University students and graduates
- Digital Marketers or aspiring ones
- Business owners
- Entrepreneurs
- Business developers
What do I need?
To get started with your course, all you need is a computer, Internet connection and you’re all set! The rest is up to you.
Career path
Once you have successfully completed the course, you will be able to implement marketing strategies at your workplace, for your own business, in an agency or on a consulting basis for other companies.
Assessment
In order to get your certification, you need to pass a multiple-choice assessment, where you need to get at least a 75% mark. You will get your grade on the spot as the test is graded automatically. If you fail or want to get a higher grade, you can take the test as many times as you want.
Accreditation
With HL Online Training, our continuing professional development (CPD) interactive accredited training courses can be accessed online and are available for both individuals and businesses who want to obtain certified CPD hours.
Certificate
By completing our Basic Digital Marketing course and passing the assessment, you will be given a free certificate that is accredited by the Continuing Professional Development (CPD) and is nationally recognised. If you want to have a hard copy of the certificate, an additional fee of £3.99 will have to be paid. All evidence of learning and certification will remain on our system for your future reference.
Course Format
You can study from the comfort of your home as our Basic Digital Marketing Course can be accessed from our bespoke e-learning portal, which comes complete with both an online “classroom” style and interactive user-friendly training and downloadable documentation to aid your learning. You can resume or stop your course at any time, remembering the exact point you were at.
Course Duration
We know that everyone is busy and have a different studying pace. With our courses, you have 12 months to finish the course.
Tutor Support
At Hl Online Training, you will have unlimited online email support with a dedicated tutor that will help you throughout the course.
Course Compatibility
Our courses utilise a responsive design making it available on your desktop, laptop, tablet or mobile device. We recommend using the Google Chrome Browser.
CPD Accredited
Money-Back Guarantee
Free Certificate
Unlimited Exam Retakes
Why Choose HL Online Training?
Accreditation: Nationally Recognised CPD Accredited Courses
Duration: 1 Hour (Counts Towards 5 CPD Credits)
Access: 24/7 Unlimited Accesses For 12 Months
Evidence: Learning & Certification Remain On The System Indefinitely
Support: Unlimited Dedicated Online Tutor Support
Certificate Cost: Free To Download Online As A PDF. Hard copies Sent To Your Address For £3.99 (Optional)
Exam Type: Online Multiple Choice Assesment
Exam Included: Exam Is Included In The Price
Exam Retakes: Unlimited Retakes At No Extra Cost
Why participate in our course?
Assessment
Once you have completed the learning you will participate in a multiple-choice assessment, a pass mark of 75% is required. The online test is marked automatically, receiving an instant grade. Don’t worry if you don’t pass or want to improve your grade, you can retake the test unlimited times at no extra cost.
Accreditation
HL Online Training Provides continuing professional development (CPD) interactive accredited training courses online for both individuals and businesses in a health and social care environment, allowing you to obtain certified CPD hours.
Certificate
All our courses are accredited by the Continuing Professional Development (CPD) and are nationally recognised. Once you have completed your assessment you will be awarded a free accredited certificate in PDF format which is immediately available. Hard copies of the certificate are available at an additional fee of £5. All evidence of learning and certification will remain on our system for your future reference.
Course Format
The course is delivered online via our bespoke e-learning portal, complete with both online “classroom” style and interactive user-friendly training and downloadable documentation to aid your learning. You can resume or stop your course at any time, remembering the exact point you were at.
Course Duration
This does depend on the level and experience of the individual, as a guide a level 1 takes 1 hour, level 2 takes 2 hours and level 3 takes 3 hours as an average to complete each course. You have 12 months to take the course, however, there is no time limit in which you need to complete the course.
Tutor Support
It’s good to know help is at hand. We take pride in our customer service, offering dedicated tutor support offering you unlimited online email support whilst studying to help answer any questions you may have.
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Frequently Asked Questions
How do I access my training after I've paid?
Once your purchase is complete, you'll instantly receive a confirmation email containing a link to set up your personal learning account. After a quick setup, you can log in to your student dashboard where your course will be ready and waiting for you. You can access it 24/7 from any computer, tablet, or smartphone with an internet connection.
How long do I have to complete my course?
We understand that everyone learns at a different pace. That's why we provide 12 months of unlimited access to your course materials from the date of purchase. This gives you the flexibility to study whenever it suits you, revisit tricky topics as often as you like, and complete your training without any pressure.
What if I get stuck or need help during my course?
You're never alone on your learning journey. We offer dedicated tutor support via email for any questions you have about the course content. Our expert tutors are industry professionals and aim to respond to all queries within 24 business hours. For technical issues, our friendly support team is also on hand to help.
How am I assessed? Is there a final exam?
Our courses are assessed through a series of short quizzes after each module to check your understanding, followed by a final online multiple-choice exam. You can take the exam whenever you feel ready, right from your student dashboard. Don't worry if you don't pass the first time—free retakes are included to ensure you have every opportunity to succeed.